Progress” in the neon heart of the city, the abnormal eye-catching. Thus it is obvious that innovation is the national leader of the Chinese enterprises, political parties and all the public the most ardent expectations. As the largest software supplier Brocade IT industry is well versed in innovative way.
Real innovation is full of magic
Real innovation is full of magic. In .
2007, Apple’s high-profile launch of his new product-Iphone, to the world proudly declared, “We re-invented the mobile phone.” Paranoid innovation, pirate culture created by the growth of the business environment for the hundreds of millions of people in the world, fans of Iphone mobile phone, and the day after has not put aside the veil which has introduced thousands of .
People to attract the eye of the Apple family of products. All these are in full understanding of the real needs of users, the use of subversive ideas to create innovative products to the markets out of the shock.
Apple this, Brocade no different. Located in the famous Shanghai software park – Universal Software Park of the Hai Boke Information Co., .

For the Brocade IT created a new profitable industries, it has brought a more sustainable business profitability and greater competitive advantage . MAP platform than in the past aspects of sales channel expansion and more advantages. This advantage is reflected in three aspects: First, MAP is technically more advanced platform, operation, easier to use, more powerful functions, provides users with .
Easy to deploy, easy to maintain the management platform; second, expanded MAP software platform Agents of the industry value chain is its possible MAP platform developed their own management software; Third, MAP platform in the future as the main products Brocade management, so that Brocade will invest more manpower and resources and financial resources to improve the MAP platform, with .
MAP platform mature, the Brocade IT in the industry will be more competitive. map platform to bring innovative enterprise information subversive cell phone free access www.cnfol.com  11:29 View comments Brocade information night, stop the bustling Nanjing Road Pedestrian Street, a distance can see the Century Plaza at the top of President Jiang’s inscription: “Innovation is the soul of a nation’s .

On the road, “a stumbling block.” Because companies must erase its individual business model to meet the standard management software. This is the case, the company’s business model changes, you must spend a great deal of manpower, material and financial resources, there are a lot of time to carry out software upgrades.
In view of this situation Platform Shen Kang pointed .
Out that the MAP and users can grow with, MAP zero code, without secondary development. According to the development of the business changes, users do not need professional IT staff can configure a new form, the form or the other function modules. Development, implementation, maintenance is more convenient MAP platform allows companies no longer need to spend a lot of .
Investment to carry out software upgrades, significantly reducing the cost of the enterprise; no longer a massive IT department to do the software implementation and maintenance, streamlined organizational structure of enterprises . The enterprise business model innovation possible.
Brocade information on their business model innovation
Business model innovation is often a completely new product or service innovation as the carrier, MAP platform .

ISV and SI partners such as the software is no longer a simple “seller” to extend the value chain will bring more profit to the enterprise. You may say, MAP platform rid of the ISV and SI partners, such as “software Erdaofanzai” hat, and make them into value-added service providers.
The end-user business model innovation
As a business model innovator, Brocade customer .
Information center, designed to fundamentally think the behavior of firms, more outward-looking and open perspective. MAP platform in the design of the operational level, more emphasis on business factors, a fundamental and create added value for customers, so its logical thinking is the user’s needs, according to user needs to consider how to maximize meet customer needs.
With traditional management software, .
It’s design features are standardized, universal, it is considered the most is how to satisfy the more technically industry, ignoring the individual needs of the enterprise. China in particular small and medium enterprises, each enterprise has its own unique business philosophy and operating model, the traditional management software, enterprise development, not only will not be a “propeller”, there may be .

Self-configuration, development of self-management platform. Can effectively integrate a variety of business management software and services to meet the business needs for its configuration out of personalized modules.
Brocade IT chairman of the board described the MAP platform Shen Kang said: “MAP platform like a piece of paper, the various components of information systems, small to function links, tables, forms, business .
Processes, query statistics, large independent business module or business systems, have become the autonomy to create, assemble, dismantle and replace the hand-drawing. ”
MAP platform to face such a strong technical advantage, ISV and SI partners such as the platform can be configured with independent intellectual property rights of the individual management software, as MAP pure JAVA language, easy to SOA .
Development framework, the zero-code technical characteristics, such as making ISV and SI partners do not need advanced professional developers can quickly develop customized to meet user needs software, greatly reducing the development and implementation cycle.
In addition to providing personalized management software, ISV and SI partners such as MAP-based platform also provides industry solutions. By providing management software and industry solutions, .

SI partners such as business model innovation
MAP before the release of the platform, in the traditional software industry chain, ISV and SI partners such as software, mainly by selling products or providing consulting services to profit, in most cases never played a “seller” role in the industry dubbed the “software Erdaofanzi.” As the software industry chain link, ISV and SI .
Partners such as value creation has been in the end. Its business model is also limited to a simple buy and sell, and then senior point is merely to provide consulting services to end users. Weak value chain, a huge industry, competitive pressures, companies have been teetering on the brink of high-value chain.
Experts pointed out that, ISV and SI partners .
Such as If you want to share in the software industry, a large piece of cake, you must configure the software with independent intellectual property rights management, or providing industry solutions, to expand the value chain, to obtain more more profits. Brocade MAP platform provides the technical possibility for the Brocade IT platform is based on SOA architecture development, support .

These subversive than innovation, MAP unique platform to deliver a seamless spiral approach and separation of application and technology to business-driven implementation of the model are the development of enterprise informatization in China’s history depicts a beautiful landscape. MAP will be to the magic of her unique achievements of thousands of businesses off the ideal.
Bit from the original network, reproduced, .
Keep the original link: http://cio.chinabyte.com/295/11345795.shtml Business model innovation as a new and innovative form, and its importance as well as in technological innovation. Business model innovation is the basic logic of value creation to provide the change, not only the introduction of the new business model of social production system, popular talk is how companies make money using new tools. .
Brocade MAP IT R & D platform to introduce new production system of social production system. MAP platform to bring innovative business model is not only its own business model Brocade IT innovation management software, it set off a whole wave of innovation chain, including other ISV and SI partners, this innovative product end-users are directly beneficiaries.
On the ISV and .

The hardware channel, the software channels, especially channels of enterprise application software, participants must have core values, otherwise the system will be completely lost in the channel is still a need. Traditional hardware distributor role as a logistics one end of the age, then the channel’s value-added application software becomes more important. Applications the core values of the main channel .
Showed the understanding of the application software and installation implementation capacity, however, on the one hand, domestic sources are not very many software training capacity in this area focus, on the other hand, more importantly, many companies does not provide a flexible and scalable information system, sufficient for the value-added channel space.
MAP platform for software agents to have become the .
Core competitiveness of software service providers, rather than the role of intermediate dealers, information with Brocade MAP platform, integration of advanced, practical management concepts for the growing desire of many SMEs in the world level management solutions and services. Break free of the embarrassing position of the middle channel business, grow into a self-management software product line supplier.
In addition to .

No wrinkles, is a beauty. ”
Software agent model change: no longer “Erdaofanzai”
Traditional software agents meager profits, the 2008 financial crisis, the corporate information technology spending strict control, CFO are key to safe grip enterprises, strict control of business costs, reasonable consumption. In the harsh market environment, some single-channel marketing model aging business, the traditional software channel for the lack of .
Cooperation on a variety of models, processes, rules and assessment criteria of the study, improve, software sales did not pledge to achieve customer first, simple resale of software products there is not enough profit margin, there is no efficient channel for value-added support system. Many software distributor channels suffer a greater impact and pressure, has shown a “tired of living .
State.” Federal software release “comprehensive transformation to direct sales, channel development in strengthening the cooperation with system integrators, distributors, even with cooperation, but also a lot more attention to those downstream system integrators, distributors of resources.” This a strategic transformation of news, in a wider channel metaphor for software companies face increasingly difficult living conditions.
Industry generally agreed that, compared with .

Miserable, but the development times for fear of being submerged wave of information the user had to endure in silence all this. Today, Brocade MAP platform information appears, and tells the real user, “you can stand up to do the master, no longer subject to the software vendor has.” MAP platform for simple and flexible user based on their individual .
Business needs configuring the service module, and also the development of enterprises according to a corresponding increase in the platform module. Shen Kang, chairman, said: MAP performance for the open and flexible platform that can facilitate on-demand change. Shen is the chairman of another vivid metaphor: “It is too advanced things like shoes, who wore not walk, companies have not .
To this extent, at once raise management standards so high, but not working together. The fitting shoes can not meet today to meet tomorrow. Our MAP platform, system configuration out of the shoes are just, and will expand and contract. the same as human skin, human skin grown up along a long, old people will be reduced skin . and .